Fujifilm Holdings Corporation is a multinational photography and imaging company in Japan. The company was established as Fuji Photo Film Co., Ltd. in 1934. The company started out as manufacturer of photographic films, motion-picture films and X-ray films, the company eventually expanded to producing equipment for imaging, medical and cosmetics markets. Through the continuous developments in technology, Fujifilm began to innovate and create products that would compete in the digital market. The company now manufactures cameras, lenses, photographic film, x-ray film, and medical imaging equipment.
Staying true to their company slogan “Value from Innovation”, Fujifilm continues to innovate and create products, equipment and services that would cater to both business and lifestyle. Though the company offers a lot of products and equipment in varying markets, the brand is recognized for their cameras, lenses, and photographic films.
They started out producing film and film cameras, through time the company started to produce digital cameras (point & shoot and DLSR), they also have a series of instant camera. So whether you’re a photography rookie or a professional, whether you like film, instant or digital, there is a Fujifilm camera for you.